VISION

Inonda Studio is a brand created to communicate the authentic soul of territories through unique and sustainable clothing collections, founded in 2023.

Our goal is to enhance the cultural, historical and landscape identity of different geographical areas, transforming them into wearable stories.

Each collection is a tribute to a specific territory, designed to celebrate its heritage and to support the sustainable development of local communities. From our deep connection with Mugello, our starting point, we expand to new horizons, embracing cities and regions such as Florence, Bologna, and others that deserve to be told.

 

Our slogan, “Get lost & Explore,” represents the heart of our philosophy: only by getting lost it is possible to truly discover the most authentic beauty of a culture and place. We invite everyone to fearlessly explore, to immerse themselves in the details, and to be surprised by the richness that each territory can offer.

In short, we strive to create not only high quality clothing, but also a complete experience that encourages consumers to explore, discover and fall in love with a culture, thus helping to promote and maximize beautiful regions.

SUSTAINABILITY

Nothing is more sustainable than a long product life through superior quality. Sustainability is at the core of our culture, and our goal is to shape a sustainable chain involving the whole territory.

In our products we attach great importance to ecologically and socially acceptable conditions. More specifically most of our products are produced exclusively under European labor law and with the shortest possible delivery routes in Greece. The focus in the development of our products is on an extremely high quality, which ensures a long product lifetime. All our products are made of 100% organic cotton.

Why Organic Cotton

Almost all our products are made of 100% natural organic cotton fibers and are not mixed with polyester fibers. Polyester fibers are made from fossil resources, they are not biodegradable and part themselves from the textile when worn and washed. For this reason, the manufacturer reduce the production and the resulting spread of microplastics by completely excluding them from our products. Another advantage is that the textiles can be recycled more easily due to their varietal purity.